Sunday, July 18, 2010

Only 145 Shopping Days to Christmas

One of the Londons top stores is to start its Christmas trading 145 days before the holiday.

Selfridges in Oxford Street will launch its Christmas season on 2 August - its earliest-ever start for the store.

People keen to plan ahead can purchase trees, crackers, fairy lights or even a £500 life-size donkey.
The store said previous sales had shown some customers, especially overseas tourists, started thinking about Christmas during August.

Last year, its festive shop sold more than 1,000 baubles during the first week of trading after opening on 8 August.

The shop said customers could paint their own baubles this year.

Geraldine James, Selfridges Christmas Shop's buying manager, said: "Christmas is coming earlier each year.

"I can see a time when we offer a capsule Christmas collection throughout the year."

The business was founded by American entrepreneur Gordon Selfridge in 1909 and run by him until he retired in 1940.

Barry Eva (Storyheart)

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  1. These are my kind of people. I'm sure you've learned of my Christmas fetish by now. :)

  2. LOL, Cheryl is right...Barry, I think Cheryl has a video up on YouTube about the millions of trees she has, lol. I started to say oh no I don't want to start thinking of Christmas yet, but it's kinda neat that they can give shoppers an early start. Maybe there is rhyme and reason to this. Start early, get done early? I'm all for that!